note: this is neither an advertisement for Axel Springer nor for Apple …
Mr. Doepfner, CEO of Axel Springer tells people to have more fun at work with Apple. Every company should know what people love and everybody knows: working with a mac and its software is really fun!
see Mathias Doepfner’s video message at YouTube
video summary:
– dear employees:
.. i present you an it decision
.. all workstations will be migrated to Apple
.. AxelSpringer will be the largest Apple customer in Europe
.. AxelSpringer will be the second largest Apple customer worldwide after Google
.. what you see is what you get
.. Apple produce the most beautiful products
.. your desk will look better with an Apple product on it
.. enjoy every new morning with your new Apple product
.. better prices for our company
.. advantages for you, somebody of you will need to learn the new usability
.. it is not only an IT decision, it forces cultural change of our company
.. you will have more fun at your work!
offtopic: Axel Springer launches a new homepage design today, unfortunately i cannot view all their homepage data 😦
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